With Google’s recent search results changes it seems that paid search is increasing in focus to the detriment of organic. Paid advertising – such as Google AdWords – is a great way to boost traffic to your website and can increase leads, but it can quickly become an expensive endeavour if…
OK, the holiday season is behind us and we’re settling into the new year. But will 2016 be just another year or could it be a great year? Below we’ve compiled a list of 5 simple things you can check and analyse very quickly to see if your website and…
You’ve probably been hearing more and more in different places about the fact that you need to be putting more and more content on your website. The simplest and easiest was to do this is by means of a company blog or news section on your website. But if you…
Many websites today suffer from simple mistakes that could have been easily avoided. Sadly many small business owners consider a website ‘complete’ once it is launched by their web designer. But just as a business plan is important and needs regular review, so too a website needs to undergo an…
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